Thursday, July 12, 2018

The Collaboration Is Dead, Long Live The Collaboration!

It sometimes feels like the world of collaborations has been done (Jimmy Choo Ugg Boots anyone?). But then along comes a partnership that is so right, it's right and the collaboration lives to fight another day. Of course I'm talking about Richard Quinn for Liberty of London.

His fearless use of florals goes boldly where this wonderfully eccentric department store has never been before and it just works. Saturated colours, check; acid brights, check; floral prints, check; faceless model trapped in a box, check... Everyone wins! It's a little bit subversive but in a friendly accessible way. All so very British.

Of course that's not to say that an all in one spandex morph suit is going to work for everybody but one tote fits all.



 


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